「social marketing」に関連した動画の一覧

	Beginner's guide to social marketing  www.yourbusinesschannel.com brings you an introduction to social marketing and leveraging online social networks as part of a small business marketing strategy. 2009年06月08日再生回数 5090
	Why Social Marketing is Better than Traditional Marketing  Maximize Social Media LLC Senior Vice President Craig Collins breaks down the differences between traditional marketing and marketing through social media. Visit us at maximizesocialmedia.com 2011年06月17日再生回数 28391
	Internet Show - Social Video Marketing  www.ripplingmedia.com Nigel Abbott's presentation on The Power of Social Video Marketing. Nigel covers the following Video is the medium and social is the distribution. Lets have a look at some good case studies. Lets explore some of the key rules for engaging video content. What are the opportunities with distribution -- social reach? Video is the crown jewel of content marketing, simply because It is the closest medium to real life. People can both see and hear your message in such creative story telling ways and can be moved to action in ways rarely possible with other forms of content. Compelling online video should be interactive, accessible, informative and a sticky type of content: what is best referred to as "Intelligent Content." With online videos you can create intelligent content with high production values at extremely cost effective prices. There are four key components to Social Video Marketing when developing a strategy: Developing the content -- What do you want your content to actually achieve? Producing the content -- What will be the style and the level of budget? Content distribution -- Who and where do you want people to see your content? (target audience & reach) Measuring its success - Tracking the results. 2011年11月11日再生回数 1974
	What does it take to go viral? 【viral marketing, social marketing】  If you've got a product or service, how do you get people talking about it and sharing it with friends? This 2 minute video provides the formula for leveraging social marketing to generate awareness and grow your business. With Super Bowl commercials this Sunday, the Facebook IPO, and Pinterest blowing up, we're seeing all kinds of real-world examples of viral marketing. If you've got a friend starting a business or are just curious how it works, pass it along. Also, here is a link to the blog post which provides more details on the formula & the 7 tips. blogs.salesforce.com 2012年02月04日再生回数 19526
	Social Marketing to Build Relationships & Customer Loyalty  We explain how the Social Presence Theory is used to build relationships and customer loyalty with social marketing. 2012年01月24日再生回数 3399
	Social Marketing For Business  I teach people how to make money online so that they can live a lifestyle that is fun, fabulous and financially free! Ready to get started? Get my free report here: HowToQuitYour9-5.com Or visit my website: PamLawhorne.com 2010年11月23日再生回数 2865
	Unlocking the Keys to Social Impact Marketing: Reach People Where They Are and Speak Their Language  Unlocking the Keys to Social Impact Marketing: Speak Their Language We have previously discussed the importance of making cause and social marketing efforts relevant to consumers and "reaching people where they are" via our first whitepaper, the Six Pillars of Effective Cause Marketing. As we continue our work with corporations, nonprofit organizations and government entities to drive social change initiatives, it is clear that cause and social marketers must speak the language of those they are hoping to impact. Of course, by "speak their language," I don't mean cause and social marketers must reach target audiences in English, Spanish, French, etc. What I mean is the most effective behavior change marketers take the time to understand the cultures of the audiences they are looking to reach and develop social change campaigns to reflect the societal norms and positions of those audiences. They take time to discover the people, places and things that are relevant in the lives of their targets and the channels through which they will most effectively and favorably receive behavior change messages. Many years ago, we had the pleasure of working with the California Public Utilities Commission on its statewide Deaf and Disabled Telecommunication Program outreach and engagement effort. One of the primary target audiences the client identified was senior citizens, particularly those in assisted living facilities. Through research, Incite learned that one of the target ... 2012年05月02日再生回数 45
	Marcel LeBrun on the Transformation of Social Marketing  Marketing is going through the biggest transformation in 80 years. Radian6's Marcel LeBrun suggests marketers no longer control their company's messages. Communities and customers now have the power to shape and influence a company's brand. Recorded live at Cloudforce San Francisco, March 15. Watch the entire event: www.youtube.com/playlist?list=PL97FDFAFB7EA564F1 Subscribe to Salesforce Events: Subscribe to Salesforce: 2012年04月28日再生回数 470
	Social Marketing Cloud Demo  www.radian6.com The Radian6 Social Marketing Cloud helps companies with massive volumes of social conversations automatically classify and route relevant posts to the right people in the enterprise. In the Social Hub, define a set of rules and conditions. The Social Hub will then review all the posts and take action on those that fulfill the conditions you've defined. That action may be to create a contact or case in Salesforce, translate into another language, or add a post or source tag and more. The result is a constant stream of data occurring near real-time to Salesforce or Radian6. www.salesforce.com 2011年11月30日再生回数 10848
	Social marketing strategies and how to go about it  DMA Decision Makers: Lito German, Marketing Director, BMW Asia (Part 1) Get the inside scoop from the man behind BMW Asia Insider, the luxury car brand's social stamp for the region. How does he value social marketing and, more importantly, how do his customers feel? 2012年02月03日再生回数 656